Nationally Recognized Leader in Clean Beauty Joins EWG Board

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For Immediate Release: 
Friday, March 13, 2020

WASHINGTON – Barbara Paldus, a leading entrepreneur and innovator in the clean beauty sector, has joined the Environmental Working Group board of directors.

Barbara Paldus holds a doctorate in electrical engineering from Stanford University. For more than two decades, she has led innovation in the fields of spectroscopy, telecommunications and biotechnology. By 34, Paldus had co-founded two Silicon Valley companies that helped pave the way for carbon-cycle measurements, food integrity testing, accessible vaccines, personalized medicine and cell therapy. Paldus has been awarded more than 30 U.S. patents and numerous scientific honors. EWG is thrilled to have added more scientific expertise to our board through Paldus’ membership.

Paldus is the founder of Codex Beauty, an internationally recognized collective of clean, organic skincare brands from around the world. Codex Beauty is a high-tech innovator, developing a global range of skincare. Paldus launched Codex Beauty in June 2019 with a number of EWG VERIFIED™ products.

“I would like to thank EWG for this opportunity,” said Paldus. “I am delighted to be joining the board and hope to help EWG define next-generation clean beauty, as well as sustainability and safety standards.”

“I’m thrilled Barbara has agreed to join the board,” said EWG President and fellow board member Ken Cook. “Her unique perspective on clean beauty will be invaluable to EWG as we continue our role as the leading agent for change in the personal care sector. Barbara brings distinctive expertise, passion and an innovative spirit that will complement an already impressive board of respected thought leaders.” 

Paldus joins fellow board members Michelle Pfeiffer, Meg Cadoux Hirshberg, Laura Turner Seydel, Dr. Harvey Karp and Nina Montee Karp, David Baker, Robert Fetherstonhaugh, Christine Gardner, Mark Hyman, M.D., C.J. Kettler, Elise Museles, Randy Paynter, Drummond Pike, Erica Reid, William Ross, Kim Rozenfeld and Ken Cook. 

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The Environmental Working Group is a nonprofit, non-partisan organization that empowers people to live healthier lives in a healthier environment. Through research, advocacy and unique education tools, EWG drives consumer choice and civic action.